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Content Curation - The Latest IM Scheme to Separate You from Your Money

There’s a new buzzword making the rounds: curation. More specifically, content curation.

This has been out a couple years now, but is just beginning to hit the IM forums.

And, naturally, the Internet marketers are salivating over this new shiny object like they’ve just discovered a new gold mine.

And that gold mine is your pocket.

No doubt you’ll soon be seeing countless eBooks and courses and videos and whatnot on content curation. Get rich with your own curated site! Curated this and curated that! They’ll be a “curation crusher” and “killer curation sites” and all sorts of nonsense.

Here’s what content curation is in a nutshell: Basically, you pick and choose the best stuff in your topic of interest and present that to your readers with your own insights added.

Yeah. So, basically the same kind of stuff bloggers have done for years. And website owners. And all sorts of people. Nothing new here.

They’re just trying to make it out as something new. A nice, shiny new box. And, they’ll help you learn all about this great new thing for just $97. Or maybe you can get a complete website curation system in a box for 4 easy payments of $497. Plus, there’ll be countless special reports you’ll be able to buy at $7 a pop. Buy ‘em all so you have the complete collection!

I guess with the economy as slow as it is, they need to re-package old concepts in a shiny new box to get you to buy them. You’ll fill their pockets while emptying your own.

Because you don’t need to buy a product to teach you how to pick and choose the best content in your niche. If you have experience or interest in your chosen niche, you already know how to do that. No need to spend your hard-earned money on that!

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1 Comment »

Comment by Jeanne Dininni
2011-02-28 18:21:43

Great warning, Dan! Just goes to show that many are willing to venture into questionable ethical areas to make a quick buck. (After all, if they give it a new name, maybe no one will realize they’ve seen it before — or by the time they notice that it’s strangely familiar, they’ll have already spent their hard-earned cash to find out what they already knew.)

I agree with you: While “they (may) need to re-package old concepts in a shiny new box,” we certainly don’t need to buy them!

 
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